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Big Plans For Business

That’s Andy Deig ’08 explaining his master plan for a new entertainment complex (Deigville) in Evansville, Indiana. This massive complex will include restaurants, bars, a couple of nightclubs and an area for live entertainment. Andy and his business partners Adi Pynenberg ’08 and Michael Opieczonek ’09 have developed the concept and are ready to break ground.

I had the chance to listen to their business proposal right after Blaine Cooper-Surma ’09, Chris Haskell ’08 and Chandler Troy08 outlined their revolutionary idea for Media MenU, a new touchscreen menu/ordering process for restaurants. Think of it as an iPhone for restaurants.

Wait a minute – they’re all current Wabash students. What gives?

These guys, and six more, were presenting their final projects for the Business Immersion Course. This program, funded by a Lilly Grant and run by Kathy Wise from the Center of Inquiry and administered by Lu Hamilton ’76, teaches 10-12 Wabash students each summer about stating their own business. †They learn all the elements and the final presentation covers their business plan, marketing concept, capital acquisition – the whole nine years.

Five judges, all with business development backgrounds, provided sage advice. †Two of those judges were Daryl Johnson ’82 and Tim Oliver ’91.

I came away very impressed! To get to Deigville, take 47 to 59 to I-70 to…