My second summer interning in Indianapolis has been a blast. I was hesitant last summer to live in a new place away from home and did not know of the emerging tech boom in the Indianapolis area. Truth be told I was excited to get back to Indianapolis this summer and work for another tech company in the area. After doing some research and hearing from other interns and people at career services they recommended Archon Apps. Archon apps is an app development company who focuses on eliminating the use of paper. Their products: Cirrus Security, Archon Safe and Cirrus have been very successful in the event security, water, and constructions business in eliminating the use of paper for these companies by creating customs forms for these companies which improves performance and makes it easier to track records.
Since my first day Tony Unfried the CEO and founder of Archon Apps a Wabash graduate from 2003 informed me of the main products Archon Apps offers and informed me of my project for the summer was to create a product called MyMobile, which replicates a company’s web site and transforms it into a custom mobile application anyone, can download for free on their smartphones. In this day and age with the amount of smartphones out there an easy way for companies to reach their customers 24/7 is to put something they see multiple times a day in the palm of their hands an app. So I was given an idea with one client already and told to make this your business and make it grow.
So with have I exactly done with MyMobile? Tony and I created a weekly plan with goals to keep me moving forward and to learn different aspects of developing a product. For the first four weeks, I did research on the product and other competition analyzing what they offer when it came to price and features and compared their model to ours to determine what our key focus should be. Also I looked at the customers and what should our target market be for this product with which we settled on companies who would use the app frequently to make changes whether that was a menu at a restaurant of a drink list at a bar or even golf courses, and there pin placements for the day. After the target market was found I set up meeting times with some great Wabash alumni to discuss the importance of technology in their field and if an app would benefit their company.
The second half of the internship I have been working on developing the website to drive traffic and to draw possible clients interest to the company. With the website up and running I have been following up and reaching out to more companies to gain interest and funnel to the website to check out what we have to offer. Finally, I have been combining my research into a complete business plan showing the work throughout the summer and the benefits of MyMobile.
It has been a privilege to work with Tony at Archon Apps; I would like to thank him for accepting me as his intern for the summer, and providing me with a great learning experience. Also, I would like to thank the Lilly Endowment Fund, without them none of this would be possible. Their partnership with Wabash College has and will continue to help young Wabash men continue to pave their way to a successful future.