{"id":4817,"date":"2025-08-12T19:07:08","date_gmt":"2025-08-12T19:07:08","guid":{"rendered":"https:\/\/blog.wabash.edu\/summerinternships\/?p=4817"},"modified":"2025-08-12T19:07:08","modified_gmt":"2025-08-12T19:07:08","slug":"geleott-27-gocode","status":"publish","type":"post","link":"https:\/\/blog.wabash.edu\/summerinternships\/2025\/08\/12\/geleott-27-gocode\/","title":{"rendered":"Geleott ’27 | GoCode"},"content":{"rendered":"
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One word to describe my summer 2025 internship?
Incredible.<\/p>\n\n\n\n

I was fortunate to have spent the 2025 summer working for GoCode Overland (co-founded by Josh Kline \u201999) as a member of REVelry, a cohort that connects young, ambitious go-to- market professionals with early-stage startups. I worked as a marketing and sales intern for GoCode, but that position quickly took on a role of its own\u2014becoming a \u201cvibe marketer.\u201d<\/p>\n\n\n\n

What is \u201cvibe marketing,\u201d you might ask?
\u201cVibe marketing\u201d is when you leverage AI tools, like ChatGPT, Claude, Perplexity, and Cursor to analyze real-time data within your market segment, and use that data to create marketing content that resonates with your audience and ranks for SEO, AEO, email copy, etc. The use cases are infinite, and the number of monotonous marketing tasks that can be
automated with AI (and remain high-quality) are increasing by the day. And the amount of eXort it takes to get results is so minimal, hence the name \u201cvibe marketing.\u201d<\/p>\n\n\n\n

For example, early in the summer, Vaughn Taylor \u201925 and I asked Shopify\u2019s native AI tool (which has all our store\u2019s context, such as product info) for quick wins we could implement to generate revenue for GoCode. The answer it gave? Run a Memorial Day Sale.<\/p>\n\n\n\n

So as vibe marketers, we did what we do best\u2014we turned to the AI tools yet again to help us craft compelling email sequences and website copy for the campaign.<\/p>\n\n\n\n

The result?
$40k in sales.<\/p>\n\n\n\n

We did the same thing for our sitewide 4 th of July sale\u2026 another $40k. What would have taken us days (and it has before) took us about an hour to organize and push live to our website. This is just one use case, but some of the other results that came about from the vibe marketing eXorts include:<\/p>\n\n\n\n